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Guide

How Inflation Reduces Investment Returns

Your savings account might show 5% growth this year, but if inflation is running at 3.5%, your real gain in purchasing power is less than 2%. Here's how to think about real returns.

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What is inflation and why does it matter for savers?

Inflation is the rate at which the general level of prices rises over time. A basket of goods costing Β£100 today costs Β£103 in a year if inflation is 3%. This means money loses purchasing power over time β€” a pound tomorrow buys less than a pound today.

For savers and investors, inflation creates a critical distinction between nominal returns (the face-value percentage your investment grew) and real returns (the actual increase in purchasing power after accounting for inflation).

The Fisher equation

The accurate formula for real return is:

Real rate = ((1 + nominal rate) / (1 + inflation rate)) βˆ’ 1

For low rates, you can approximate with: Real rate β‰ˆ Nominal rate βˆ’ Inflation rate. At higher rates, the Fisher equation is more accurate.

Real examples of inflation eroding returns

Nominal ReturnInflation RateReal ReturnVerdict
2%3%βˆ’0.97%Losing purchasing power
4%3%0.97%Barely ahead of inflation
7%2.5%4.39%Genuine real growth
10%5%4.76%Strong real growth despite high inflation

Cash savings often lose to inflation

During periods when central banks hold interest rates low, cash savings accounts frequently earn less than the inflation rate. In such periods, every year you hold cash, your purchasing power declines in real terms β€” even as your account balance nominally grows. This is sometimes called a "stealth tax" on savers.

How to build a portfolio that beats inflation

Calculate your real return

Use our Inflation-Adjusted Returns Calculator to see the real purchasing power of your future investments.

Disclaimer: Educational guide only. Not financial advice. Returns are not guaranteed.